White Castle Valentines

Merkley + Partners, Winter 2019

 CW: Michael Williams and Erin Moore

Design

Each year White Castle hosts Valentine’s Day in their restaurants. It’s actually a pretty tough reservation to get. This year we created a set of tearable and shareable cards to send home with cravers.

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Instagram Stories

There’s even love for White Castle thousands of miles away from one of its locations, so we used Instagram Stories to let fans share on social.